School rebranding

Rishikul Vidyapeeth • 2016 • Branding, graphic design

Overview

Rishikul Vidyapeeth is a school based out of Sonepat, India. The school’s Managing Director approached me to spearhead their rebranding initiative, with a clear vision: to seamlessly integrate symbols of Indian tradition that resonate with the school’s core philosophy and values.

This was the old logo of the school:

Concept

Lotus is the national flower of India. This was combined with the image of an open book (which was also depicted in the old logo) to form the new logo.

Colour palette

The colours had to stay very close to the existing colour scheme of the school- yellow and green. I designed a new vibrant colour palette within these constraints.

Have a project in mind?

Feel free to reach out at mnhariprasad@gmail.com to discuss your project! I’d love to help design a new website, elevate an existing one, or collaborate on any digital product ideas you have. I also specialize in creating logos, brochures, album art, and a wide range of graphic design and illustration work. You can stalk me on LinkedIn, Behance, or Instagram.